The purpose of the workshop was to discuss how far and in what way the market will be able to drive animal welfare – and to discuss what we can expect from retailers and consumers.

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Tove Christensen, Associate Professor, University of Copenhagen:
Animal Welfare Labelled Pork in Denmark - Room for Improvement?

Lars Esbjerg, Associate Professor, Department of Business Administration, Aarhus University:
Who Will End the Waiting Game?

Esben Meier, Category Group Manager, COOP, Denmark:
What Can Consumers and Retailers Expect from the Market?

Hans Spoolder, Professor, Wageningen University:
EconWelfare: Upgrading Animal Welfare Standards Across Europe

Denis Simonin, European Commission:
Market Driven Animal Welfare - Does the EU Have a Role to Play?